SET THE SHOW

SET is an invite only trade show based in New Orleans. The trade show caters for the Film, TV, Music, Fashion, Gaming & Sports industries. Below is a variety of motion design work such as projections, Instagram reels, videos & email communication created for the show.

MOTION GRAPHICS
BRAND EXPLORATION
GRAPHIC DESIGN 
PROJECTION GRAPHICS
DIGITAL DESIGN
SOCIAL MEDIA

OBJECTIVES

Working with the marketing team at This Is Beyond, the objectives of the work were to show how all the multi-layers of the trade industries synced up.

As the show caters for people from a wide array of trades such as: Film, TV, Music, Fashion, Gaming & Sports industries, the work has to emphasise how these industries could sync up.

The work has to convey the trades multi-layers that constitute the show. Following the brand guidelines, the work has to be bold and contemporary to resonate with the SET audience.

PROJECTIONS

I was given a brief to take the original AMC logo, repeat the logo and turn it into a pattern to be used for various screens, wall paper, carpets and other materials to be used through out the cinema.

SOCIALS & COMMUNICATION 

Below are some snippets from Social media reels, email GIFs and digital presentations.

The communication is designed to be bold and quickly grab the audience's attention. This helps to reinstate the SET brand.  

SHORT EMAIL GIFS

Short email GIFs created with footage from the show were created to use in emails sent to the SET community.